Insight
IKM hat sich auf Qualitative Moderation und Beratung spezialisiert
Mit vielseitigen Methoden und hybriden Ansätzen verschaffen die gewonnenen Informationen einen 360° Überblick:
Testimonials
IKM is our go-to research company in Germany. Ilka is a supurb moderator with stellar attention to detail. She provides great insights and a witty sense of humor!
Leo HennessyManager Customer ResearchHilton WorldwideThank you very much for the eciting focus groups in Frankfurt am Main. As an engineering company it is extremely important to us to collaborate with an institute such as IKM, which can grasp the complexity of the products in our market and competently leads the discussions. I felt extremely well looked after during our first project together.
Ullrich WildingHead of Marketing Informationmanroland AGWe had a very efficient and pleasant collaboration with IKM. Thanks to Ilka’s professionalism, dedication and finesse, a French-German brand identity research could be very successfully and beautifully achieved.
Daniele ClutierDirecteur associéInstitut Français de la Mode (IFM)I had the distinct pleasure of working with Ilka Kuhagen at the European League Against Rheumatism (EULAR)on a special competitive intelligence / market research project. Ilka did a great job of providing an insightful and concise summary of her findings that helped the client make educated decisions about their overall business and the direction to take it. She was a terrific person to have on our team.
Will UptegraphExecutive Vice-PresidentNorthStar Clinical CommunicationsAs a fellow moderator, I really enjoyed seeing such a pro in action!
Lorrin Etka-ShepherdMarketry, Inc.Ilka did a fantastic job with our focus groups around employee recognition in Frankfurt and Munich. Employee recognition is an usual topic to conduct focus groups on, but Ilka was able to pick up the topic very quickly and identify the areas to ask follow-up questions around. She was confident and experienced and clearly knew what she was doing. She was able to get us detailed information without us having to ask additional questions, and she was able to earn the attendees’ trust. Ilka…
Christina ChauO.C.Tanner CompanyIlka is a talented professional and a creative thinker. She came highly recommended as someone with global expertise in qualitative testing. Her extensive knowledge base and years of experience enable her to find the best approaches to meet business objectives. Ilka has shown herself to be highly dedicated to generating in depth consumer insights and gives her all to the field of market research. It has truly been a pleasure to collaborate with her and I look forward to working together for many…
Alisa I. SmithSr R&D Manager Kao USA Inc.Organised, efficient and professional! We have a great insight into the satisfaction of our customers. Ilka and her team were invaluable to our project.
Jan GlanvilleMarketing Manager (Europe)Guthy-Renker Ltd.Ilka proved to be a wonderful full-service resource to support international market research needs. She produced on-target recruitment and had top-notch moderating skills getting to the heart of the consumer feedback. She exceeded our expectations with her hard working, smart and effective moderating of the age 18 – 24 year old market for the client, K-Swiss. She employed flawless simultaneous translators, who effectively kept pace from German to English. Ilka is a great partner in h…
Sarah ShoemakerPresidentInnovative ZapWith Ilka Kuhagen’s professionalism, experience and preparation, the research results could be achieved very smoothly. She has the ability to moderate a group so there are dynamic discussions with each member given a chance to voice his/her opinion
Burcu Scherrbrands of PMI, Marketing ManagerEurope Aladdin StanleyRecent Tweets
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Hail last week - always expect the unexpected and better be prepared! lnkd.in/d6Vd55V
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Shared views in a multigenerational business adds to our clients insights. So true! #mafo #mrx #insights lnkd.in/dm7iF-D
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Better insights using Design Thinking in qualitative research. @sofiacostaalves extends the toolbox!… twitter.com/i/web/status/1…
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Meet our new associate from New York! lnkd.in/epDpWFt
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Mindfulness also makes you a better facilitator, moderator and presenter! lnkd.in/dr2W7R2
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Thank you Farnaz, great summary! twitter.com/qrca/status/11…
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